The Wild Standard is a small Austin-based business designing, producing, and marketing handmade, limited-edition, minimalist art-flags. Their one-sided, black-and-white designs and emphasis on hand-lettering would not work well in the normal context for a flag: flying in the wind atop a flag pole. However, as home decor hung vertically or horizontally on an interior wall they exude a hip, DIY aesthetic. They occupy a distinctive vexillographic niche.
Here are some of their products, and how they are described.


‘This lesson is an important one. “Not all snakes rattle before they bite.” More often than not, there aren’t always warnings before something bad happens or alerts when their are good opportunities in front of you, pay attention, stay vigilant and hold on tight.'”

See also:
- @wildstandard on Instagram
- wildstandard.tumblr.com
- Short description of their process on scoutmob.com